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Carven’s perfume enterprise turned into born quickly after the style house, and immediately commenced to thrive. In 1946, they released Ma Griffe, a sultry floral fragrance presenting jasmine, inexperienced moss and musk, which met with super famous success. It turned into accompanied in 1947 via way of means of Robe d’un Soire and Chasse Gardee in 1950.

The corporation’s first guys’s perfume, 1957’s Vetiver, turned into an earthy heady fragrance of lemon, lavender, jasmine, and of direction vetiver, that added good sized be aware to the Carven call withinside the perfume industry. The overdue sixties, seventies and eighties noticed the speedy launch of numerous greater perfumes; inclusive of Vert et Blanc, Eau Vive, a pairing referred to as Monsieur and Madame de Carven, and Intrigue. The corporation maintains to show out fragrances on a quick-schedule, continuously reinventing itself to creatively galvanize its audience.

At the flip of the century, it launched Carven Homme for guys and Variations for women, each light, playful florals supposed to offer them a greater younger image. Its maximum current line is the similarly playful Cabaret for women (2002) and guys (2005).

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